(images from www.cosme.net,
info from www.kanebo-cosmetics.jp/media,
www.cosme.net & i-voce.jp)
Kanebo Media will release its spring 2025 makeup collection in Japan on February 22nd. The collection includes:
– Grade Color Eyeshadow N (above & below, 4 variations (PU-01 above), ¥1100)
(BR-01)
(PK-01)
(BU-01)
– Bright Up Rouge (3 new shades, ¥1100)
(PK-05)
(RD-06)
(BE-02)
The press release from Kao Corporation (which currently owns Kanebo Cosmetics Inc.) regarding the launch of Media Luxe in October 2022 appeared to indicate that Media would be “rebranded” as Media Luxe. However, since then, Media’s product information has still been featured on the line’s official Japanese website (link at the top of the post). The website currently features information on products from both Media and Media Luxe, and it appears that Media Luxe is presented as a sister line of Media.
As far as I know, Bright Up Cheek S (released in Japan in fall 2021) was the last product release from Media. The line was very quiet for quite some time, and it is good to see new items from the line.
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