(image from www.cosme.net)
(info from www.ettusais.co.jp,
www.cosme.net, www.fashion-press.net & i-voce.jp)
Ettusais released its fall 2023 makeup collection in Japan on August 10th. The collection includes:
– Eye Edition (Color Palette) (above, 1 new variation (in 15), ¥1400, to be released in Japan on September 21st)
– Eye Edition (Gel Liner) (2 new shades, including 1 limited edition, ¥1200)
(P02 (limited edition, released in Japan on August 10th,
exclusive to Plaza and Minipla stores in Japan))
(images from www.cosme.net)
(P02)
(15 (to be released in Japan on September 21st))
(15)
– Eye Edition (Mascara) Airy Matte Type (1 new shade, ¥1200, to be released in Japan on August 24th)
(03 Sepia Brown)
Ettusais had a major renewal in spring 2020. A new style of product packaging was introduced, and some popular products were incorporated into the new lineup by being renamed and repackaged. (The formulations might have been tweaked.)
(Ettusais spring 2020 makeup collection)
(image from www.fashion-press.net)
(Ettusais fall 2020 makeup collection)
(image from www.fashion-press.net)
Most of the products (both makeup and skincare products) that were available before the renewal were gradually phased out, and it appears that the brand has been focusing on the makeup range and that it has only renamed and repackaged a couple of the skincare products that were available before the renewal.
I like the minimalistic style of packaging and the matte finish of the product cases, and I certainly look forward to more seasonal makeup items and more skincare items from the brand.
Related posts:
Japanese Cosmetics Focus: Ettusais
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