Lunasol’s official website has not been updated with the fall collection yet, but have a look at shots of the Lunasol fall 2007 collection from the printed catalog on a Japanese blog.
The collection will be out in Japan on August 17th, 2007.
I love that there are five different looks in the collection. (It has been done for their spring 2007 collection, where each of the four looks includes coordinating eyeshadow palette, lipstick, lip palette, and nail color.) Named Cat’s Eye, Alexandrite, Diamond, Sapphire, and Ruby, they are like five mini collections.
For fall 2007, each look includes a five-color eyeshadow palette (a first for Lunasol), a liquid eyeliner, a lipstick, a lip gloss, and a nail color. Among them, I am particularly excited about Sapphire and Ruby, which are very striking and distinctive. (See my pattern here? I am adding another member into my blue-tinted lip gloss collection.)
Packaging-wise, Lunasol’s simple and sophisticated style never fails to impress me. When Lunasol was launched in 1999, it featured bronze and silver checked-pattern cases (see powder case on top and lipstick on bottom of the photo above). In 2003, the color scheme changed into a low-key dark brown. Several seasons ago, the finish became much more reflective, as what we see now. I like the fact that the packaging never changes drastically. Instead, it evolves with the time.
Aside from its superior quality and consistently great seasonal collections, the distinctive but understated image is part of Lunasol’s appeal.
Related Article: Loving Japanese Brands (7 of 7): Lunasol
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