(image from www.kose.co.jp)
(info from www.fukushimasakura.jp, www.kose.co.jp,
esprique.com, www.cosme.net & www.urcosme.com)
Today marks the third anniversary of the 2011 Tohoku Earthquake. To support Fukushima Sakura Project (Fukushima is one of the six prefectures in the Tohoku region), Kosé is running a campaign from February 16th to April 30th with limited-edition products from the Esprique line.
(image from www.kose.co.jp)
Three limited-edition products are featured in the campaign:
– Beautiful Stay Pact UV Limited Kit (with a (full-size) refill of Beautiful Stay Pact UV (new powder foundation for spring/summer 2014) and a free limited-edition Foundation Case 14SS, ¥2940)
– Beautiful Stay Make Up Base (Limited Size) (new primer for spring/summer 2014, trial size, 10g, ¥997)
The foundation kit and the trial-size primer were released in Japan on February 16th. Sakura Blossom Loose Cheek will be released in Japan on March 16th.
(image from www.cosme.net)
(image from www.cosme.net)
(image from www.urcosme.com)
Look for the black label with a cherry blossom on the packaging.
Beautiful Stay Pact UV (7 shades, SPF 22, PA++, ¥2940 (refill)) and the full-size Beautiful Stay Make Up Base (30g, SPF 50+, PA+++, ¥2940) were released in Japan on February 16th as regular products.
Sakura Blossom Loose Cheek was released in Taiwan on March 1st as part of the campaign.
Updated on September 23rd, 2017:
Read my review of Sakura Blossom Loose Cheek in PK801.
Related posts:
Esprique Spring 2014 Makeup Collection
{ 0 comments… add one now }