(images/info from www.fashion-press.net)
I remember the excitement I had when I first saw the makeup collections from Anna Sui, Paul & Joe, Jill Stuart, and Lavshuca. It was the combination of gorgeously princessy packaging and beautifully feminine and eye-catching colors, and, with their high quality, all of the four are among my favorite makeup lines.
In spring 2012, there will be a new princess in the kingdom, as French macaroon maker Ladurée teams up with Albion (which is under Kosé) to launch Les Merveilleuses de Ladurée, a series of point and base makeup products. This is not the first time a cosmetics line from a western brand is licensed under Kosé. The company has an impressive track record with Anna Sui’s, Paul & Joe’s, and Jill Stuart’s beauty lines.
The star item of Les Merveilleuses de Ladurée’s debut collection for spring 2012 is Face Color Rose Ladurée (above, 3 variations, refill ¥7350, case ¥3150), in which the blusher powder is pressed into rose-petal shapes. It looks absolutely dreamy.
The rest of the collection includes:
– Cream Cheek Base (5 shades, ¥4410)
– Pressed Cheek Color (20 shades, refill ¥3900, case (with brush) ¥1575)
– Rouge (7 shades, ¥4410)
– Translucent Makeup Base (¥5250)
– Color Control Base (¥3990)
– Smoothing Base (¥3990)
– Stick Concealer (2 shades, ¥3990)
– Fluid Foundation (3 shades, ¥6090)
– Face Powder (4 shades, refill ¥8820, case (with puff) ¥3780)
– Cheek Brush (¥6300)
– Face Powder Puff (¥630)
– Hand Mirror (¥3675)
The collection will be available in Japan from January 29th. According to WWD, the collection will be launched in Europe in fall and then in the US and the rest of Asia. I am deciding between buying a couple of items from Japan early next year and waiting for the collection to be launched in Europe in fall, but I have a suspicion that it will only be launched in the European Continent first.
Based on the number of products in the collection, this is not a half-hearted or a one-off collection. Hopefully we will see seasonal additions (particularly eyeshadows) later on in 2012.
(Ladurée already carries some skincare, bodycare and home fragrance products (not licensed under Kosé). See the skincare/bodycare lineup here.)
Updated on May 20th, 2017:
Read my review of Face Color Rose Ladurée in 02.
Related posts:
Albion Eprise Water Face Color in 100
{ 10 comments… read them below or add one }
The face color looks unbelievably realistic! The counter is going to be flooded with curious consumers. I guess this is how to get consumers to overlook the pricing :) The cream cheek base looks very fun too. I can’t wait to see the colors in person.
20 shades of blush is a huge collection! They’re really not holding back.
Hi Kuri,
I do think these three images are great teasers of the launch collection. I would love to see the rose petals up-close in person and to test out the colors.
I am looking forward to seeing the various shades of Pressed Cheek Color. Apart from the usual blusher shades, there will probably be some highlighting and contouring shades.
Thank you for your comment again, and happy New Year! :) (I enjoyed your Favorites of 2011 post. :))
This is really exiting!! :)
I’m so glad that it will be sold in Europe, hopefully in Finland too!
Not 100% sure about that though..
Rose petals look so pretty.. *U*
Can’t wait to see the rest of the products! :)
This reminds me of one the reasons I love your blog so much!
It’s because You tell all the news I need to know so I don’t need to check any websites! :)
Thank you for 2011, I hope to enjoy your blog next year too!
Happy holidays/New Year :)
Hi Sara,
I am pleased that it will be available in Europe. Hope it will be sold in Finland! :) I am looking forward to seeing the rest of the collection too. I am hoping that Face Powder will look lovely.
You are very welcome. I am really happy that you enjoy reading my blog!
Thank you for posting your comment again, and happy New Year to you too! :)
Yesterday I wrote about this brand, and now found your message. Very interesting!
We wait this beauty products!)
Hi Julia,
I look forward to seeing the products in person too. :)
Thank you very much for stopping by! :)
Hi PJ,
I am a newbie to your blog and im really excited to hear that Laduree is launching makeup products.They looked really divine and I hope I can get someone to buy it for me as im from Singapore.Once again ,thank you for all yr wonderful news and Happy New Year to you.Are you from tokyo??
Joanne
Hi Joanne,
You are very welcome, and happy New Year to you too!
The products do indeed look very beautiful and I think they will sell fairly well in Japan despite the high prices. I would certainly like to test out the products in person as well.
Thank you very much for posting your comment! (No, I am not from Tokyo.)
can you buy them if you live in america?
Hi Anndrea,
Les Merveilleuses de Ladurée is currently not available in America.
For information on purchasing Japanese cosmetics on-line, please have a look at my FAQ page:
http://www.atouchofblusher.com/faq
Thank you very much!