-SUQQU

(images/info from www.joseishi.net/voce/)

On September 18th, SUQQU will release Concealer Tone Up and the fall/winter 2009 edition of Base Makeup Kit in Japan.

Concealer Tone Up is an orange-based concealer for the eye area. The product is designed to offer a natural but effective coverage while maintaining the moisture level in the eye area.

The limited-edition Base Makeup Kit includes:

– Dual Pressed Powder (full-sized product)
– Foundation (cream-type foundation, 16g)
– Makeup Base Creamy (7g, see review here)
– original pouch

I’d expect these two items to be available in the UK shortly after they are launched in Japan.

Related posts:

SUQQU Base Makeup Kit (Spring/Summer 2009)

SUQQU Clear Veil Powder

SUQQU Fall 2009 Collection
(including the base makeup item Polish Face Color)

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(images/info from www.joseishi.net/voce)

SUQQU will release its fall 2009 collection in Japan on August 7th. The collection should be available in the UK around a month after the launch in Japan.

The new items include:

– Blend Eyeshadow (3 new variations)

– Dual Contour Shadow (2 variations)


– Dual Gloss Color (2 variations)


– Lip Color Pencil (5 shades)


– Polish Face Color (1 variation)


In 2008, SUQQU released three limited-edition Gloss & Lip Colors for both spring and fall. This year, the new Dual Gloss Color supposedly contains two lip glosses.

All the items in SUQQU’s fall 2009 collection are limited editions.

Related posts on SUQQU:

Clear Veil Powder

Contour Shadows

Blend Eyeshadow & Blend Lipsticks for Spring 2009

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(image from www.suqqu.com/global)

SUQQU will release Perfect Eye Makeup Kit tomorrow (June 4th) in London’s Selfridges. The limited-edition kit, retailing for £68, includes a green-toned Blend Eyeshadow EX-02, Mascara Volume Long N EX-01 Green, Eye Make Up Remover (50ml), Eye Cream (4g), Screw Brush, and an original bag. (The eye palette, mascara and screw brush are available only in this kit.)

(image from www.rmkrmk.com)

RMK‘s makeup collection renewal items will also be available in Selfridges tomorrow. The Ingenious Power/Jelly Eyes retail for £16 and the Ingenious Powder/Jelly Cheeks retail for £19.50. I swatched a few colors and was quite pleased with the texture of the powder. I particularly liked SH-07 Shiny Purple, which has beautifully dimensional shimmer.

(image from www.selfridges.com)

– I stopped by the Chanel counter in Harvey Nichols and one SA confirmed that the Chanel Studio (which used to carry items only available in Asia and North America) had left Harvey Nichols and would be moving to Selfridges. There was no sight of the Tokyo Happening collection in either counter. Instead, the London Madness collection is available.

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(SUQQU Cheek Brush and Eyebrow Brush L)

When I first stopped by SUQQU‘s counter in London’s Selfridges in 2006 (which happens to be around the time I started my blog), I was very impressed with the brand’s makeup brush range. The hair of some of the brushes is luxuriously soft, and the range has a good attention to detail. (There are four types of eyebrow brushes and eyeliner brushes.) Today I am reviewing Cheek Brush and Eyebrow Brush L.


– Cheek Brush

This is probably the softest blusher brush that I have ever come across. It is impossible to show the softness of the bristle-heads in the photo, so I will try to describe it in words. The sensation felt from running through the brush hair through the fingers is somewhat similar to that from a gentle breath on the back of the hand. The fingers almost feel a sense of soft, airy and velvety warmth.

In terms of application, there are two things I like about this brush. Firstly, it is smaller than most blusher brushes. The widest part of the brush measures about 2.6 cm, while the longest part (of the brush hair) measures about 3.4 cm. (It is not a blusher brush that can double as a powder brush or a contouring brush.) The fact that it is not too big makes it very easy to focus on the cheek bones and gradually blend the blusher outwards to create a delicate and natural finish.

Secondly, the bristle-heads pick up the blusher powder gently, so it is suitable for applying a very pigmented blusher (especially for someone like me, who can often be (accidentally) heavy-handed with blushers).



– Eyebrow Brush L

SUQQU has four eyebrow brushes. Eyebrow Brush S is the usual small angled brush, and the other three are soft-edged ones, which I think are quite unique. Eyebrow Brush L is the largest one of the four.

I don’t often use the usual eyebrow brushes. I think the hair tends to be rather hard and the lines it creates is usually quite harsh. (I also don’t use an eyebrow pencil.) I usually use a small eyeshadow brush to run through the core/bones of the eyebrows. The look is softer, more natural but still defined.

Eyebrow Brush L is very similar to the eyeshadow brush I use to apply eyebrow powder. It looks like an eyeshadow brush, but the hair is harder so the brush can still give ample core structure to eyebrows.


The photo above is taken from another angle to show the bulk of the brush and the shape of the bristle-heads. There are no hard edges so the brush doesn’t create any harsh lines. It blends the eyebrow powder seamlessly, and it also makes it very easy to fill in gaps in the brows.

Without a doubt, SUQQU’s most popular makeup tool is the Eyelash Curler. However, with their superb quality, I personally think these two brushes, which are beautifully shaped and sized, are definitely among SUQQU’s best products. If you have a chance to stop by a SUQQU counter, do have a look at the brush collection.

(The SUQQU counter in Selfridges regularly holds events for the seasonal makeup collections. You will have a chance to experience the brushes when you book a makeover session during the event.)

Related posts:

EcoTools Makeup Brushes

Purple Dot Makeup Brushes

The Only Lash Curler I Ever Need

Can’t Live Without – Starbucks Napkins

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(SUQQU Clear Veil Powder in 101 Clear (refill))

In this post, which I wrote in 2007, I mentioned SUQQU’s Clear Veil Powder. It was launched in fall 2006 and became an instant sensation.

It is a semi-transparent pressed powder. According to SUQQU, the main function of this product is that it sets the foundation without altering the foundation color or leaving any powdered finish. It is also claimed to be able to cover pores and deliver an oil absorption effect.

(It is available in 101 Clear (matte) and 102 Clear Pearl (very slightly shimmery). The case, refill, and brush (similar to the flat powder brush of RMK’s Powder Foundation EX) are all sold separately.)

When I touch the surface of the powder, it feels like a piece of frosted soft plastic. I can’t hardly pick up any powder with my fingers. It does seem considerably different from nearly all the other pressed-powder products I have come across.

The application can be slightly tricky, and, over the last couple of years, I have noticed that the SUQQU sales assistants’ application techniques have changed. I remember they used to advise that we sweep the brush gently across the powder (as we normally would with any pressed powder), but it appeared to me then that the brush was not really able to pick up the powder this way. Now the sales assistants seem to apply a lot more pressure with the brush to sweep up the powder, which I think is the only way to pick up the powder from the pan.

When the powder is applied on the skin (after I apply my powder foundation), the particles are invisible. Therefore, it is certainly true that it is able to set the foundation without leaving any trace of it (no alteration of foundation color or powdered finish). What I see is that the finish of my powder foundation becomes a little more matte and that the appearance of pores is more blurred, and this is obviously down to the semi-transparent silicone particles.

The pore-diffusing efficacy is decent, but I do feel that the oil-control ability is somewhat on the weak side.



In my post two years ago, I mentioned that I imagined Clear Veil Powder would be a pressed-powder equivalent of a silicone-based liquid/gel primer (think Smash Box’s Photo Finish) and that it would probably work as a “post-primer” (something with the same purposes as those of a primer but applied after the foundation). After I have tried it, I do still think of the product in the same way. But I do find that I can also use it as a primer and apply it before my powder foundation, so the product is more versatile than I expected.

Whether Clear Veil Powder serves all of our needs would vary from person to person. If you have finally found a foundation that offers the perfect match with your skin tone and think all the loose/pressed powder products that you come across interfere with the perfect match, then this setting powder is definitely worth looking into. If you use a setting powder to diffuse the look of pores, then this product may work well for you too. But if you rely on a setting powder to keep you shine-free, then this might not be the product you are looking for.

Overall, I commend the design of the product. In Japanese cosmetics, there are a lot fewer multi-purposed products, and, especially within Japanese base makeup, it seems to be mostly about one product serving one very specific purpose.

As I was reminded of all the Japanese office/kitchen/storage gadgets that faithfully and effectively serve their sole duties, I think Clear Veil Powder is another prime example of this sophisticated simplicity of consumer product design that Japanese brands (not just beauty brands) excel at. It also exemplifies the unique quality of Japanese makeup that will always keep me curious and fascinated.

Related posts:

SUQQU Contour Shadows
(another example of a unique and specialized product)

SUQQU Spring 2009 Collection Review

My Personal Take on SUQQU

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(image/info from www.biteki.com)

SUQQU will release a few lip items for summer 2009. They include three new shades of Creamy Lip Stick (two of them in the photo) and one new shade of Lip Liner Pencil.

All the items are limited editions and will be released in Japan on April 17th.

Related posts:

SUQQU Creamy Lip Stick in 22

Review: SUQQU Spring 2009 Collection (1)

Review: SUQQU Spring 2009 Collection (2)

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(SUQQU Blend Eyeshadow in #10)


Last week, I reviewed three of the five Contour Shadows, which are the main items of SUQQU‘s spring 2009 collection. Today, I will highlight several items from the rest of the collection.

The Blend Eyeshadow range (SUQQU’s 4-color eye palette range) was launched in fall 2007 with five variations. Three more were introduced in spring 2008, and another three were added to the range this season. Pictured above, Blend Eyeshadow #10 is a very wearable neutral palette. The shades include (anti-clockwise from bottom right):

– luminous cream white with very sparse and fine shimmer (used as a base)
– softly pearly warm taupe with a very faint mauve undertone and fine multi-colored shimmer
– pearly cool silver with a very faint cool lilac undertone and fine multi-colored shimmer
– predominantly matte dark chocolate brown

The base shade does a good job at brighting up the eye area and making it even-toned (which helps create a base for a clean (rather than muddy) neutral eye look). The warm taupe and the cool silver are moderately pigmented for a delicate and elegant finish. The powder is soft and easily blendable.

When it comes to the texture, the brown eyelining shade reminds me of the purple in Shiseido Maquillage’s Forming Shiny Eyes in 52. Compared with the other shades in their respective compacts, the two shades don’t have as much movement and the powder seems slightly dryer. I think they are formulated like this so that they stay in place for longer.

I find that the warm taupe and the cool silver can work together to create subtly different hues. When I apply a soft layer of the silver underneath the taupe, the taupe looks cooler. As it can sometimes be difficult to get the tones of neutral shades exactly right for a certain complexion or a certain makeup look, this palette, perhaps inadvertently, offers a good solution for at least certain complexions for which taupes are generally suitable.

Overall the colors in this palette are very easy to wear, and the palette is versatile in its own ways.

(SUQQU Blend Lipsticks in #18 (left) & #16 (right))

The Blend Lipstick range was also launched in fall 2007. Various shades were added to the range over the last few seasons and five more were introduced for spring 2009. (Please have a look at my review of Blend Lipstick #14 from SUQQU’s fall 2008 collection.)

Both Blend Lipsticks in #16 and #18 are cooler than #14. #18 is a very pretty cool pink that goes on slightly more vibrant than it looks in the tube. Like Contour Shadow in 02, it really reflects the sakura theme of the collection and it is definitely a very lovely spring-like color. #16 is a light medium pink that applies lighter than it looks in the tube. If you are looking for a nude lipstick with a hint of pink, this shade is worth looking into.

Between the two, #18 seems to be a little more pigmented and can be easily layered for more intensity. # 16 is more about a soft nude look.

Both shades are subtly glossy and create a sophisticated finish. Like all the lipsticks from SUQQU, they have a very creamy texture and glide on effortlessly. (As I mentioned before, SUQQU’s lipsticks are some of the most moisturizing lipsticks that I have come across so far.)

Most of SUQQU’s makeup products radiate sheer quality and sophistication, and these certainly do too. The items reviewed here (along with the Contour Shadows, apart from EX-02) are part of the permanent lineup and are not limited editions. If you do have a chance to stop by a SUQQU counter in Japan, Thailand (Bangkok), and the UK (Selfridges, London), do enjoy testing out these items.

Related posts:

My Personal Take on SUQQU

SUQQU Creamy Lipstick in 22

SUQQU Makeup Base Creamy & Brightup

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(image from www.suqqu.com/japan.html)


Over the years, SUQQU has been going beyond consistently good quality, exquisitely sophisticated colors, and stunning promotional images. It continues to come up with new product designs (such as Clear Veil Powder, reviewed later on) and strengthen an existing makeup concept.

The new Contour Shadows, available in 5 shades, are a great example of how a brand takes on a makeup concept, explores it, and comes up with its own unique interpretation and wearable products. Also, this is a collection where products for a relatively peripheral purpose take center stage (and very deservedly so).

Contour Shadows are part of SUQQU’s spring 2009 makeup collection, which is inspired by the colors of cherry blossoms. They are worn under the brow bones to accentuate the eyes and highlight the brow bones. The uniqueness of these items is that they are all with varying degrees and tones of pink. The idea is to create a fresh, delicate and youthful look for the eye area with a pink-toned shade.

This idea immediately intrigues me. Some people use a frosty silvery shade to highlight the brow bones. The look can be quite harsh and severe, as it overtakes rather than accentuates the eye area. The three shades below effectively highlight the brow bones and enhance the dimension of the eye area, but they all have a very natural and delicate finish.

(Contour Shadow in 02)

02 is essentially what the Contour Shadow range is all about and is the shade used on the model in the promotional image above. It is a very soft neutral pink (neither too cool nor too warm) with a glowy finish and fine multi-colored shimmer. One layer of it gives you a subtle pink glow. More layers will give you more color as well as the look you see on the ad image above.

While an usual brow highlighter can perform just as well in nearly all aspects, a pink-toned highlighter seems to infuse a lovely and fresh vividness in the eye area (and even in the whole face) which the usual white-toned, silver-toned or fleshed-toned brow highlighters are not able to bring out.

(Contour Shadow in 01)

(Contour Shadow in EX-02 (limited-edition))

01 and EX-02 are closer to the brow-highlighting shades that we would usually expect. 01 is an off-white with a very faint neutral-to-warm pink iridescence, and EX-02 is an off-white with a very subtle neutral-to-cool pink undertone. 01 is more glowy than EX-02, and both shades have less shimmer than 02.

All three shades are (almost precisely) pigmented in such a way that they never look too bright or harsh (even if you are quite heavy-handed with them). At the same time, they can be layered to create subtly different degrees of intensity to go with your overall makeup looks (especially with 02).

The brush in the compact has very soft hair and is nicely-shaped to do the job it is supposed to do. With very minimal effort, it dispenses the product very gently and evenly and leaves no demarcation lines.

If you would like to try one shade from the Contour Shadow range, I would definitely recommend 02. It is the shade that represents this range and it is more difficult to find the same shade (with the same finish and pigmentation level) from other brands.

Overall, these items truly exemplify the attention to detail in Japanese cosmetics (which is also a reflection of the Japanese culture). To come up with a new product range with five shades just for the brow bones almost defies the current economic climate where beauty companies try to come up with products that work for all complexions and where many consumers opt for multi-purposed products. But for a makeup fan like me, it is almost as if SUQQU shared the meticulous passion for the right product for one very specific purpose.

SUQQU’s spring 2009 makeup collection is out now in Japan and will be available in London’s Selfridges from March 5th. (Check the SUQQU global website for the spring 2009 collection event from the 5th to the 8th.)

Next week, I will be reviewing more items from the collection.

Related posts:

My Personal Take on SUQQU

SUQQU Creamy Lipstick in 22

SUQQU Makeup Base Creamy & Brightup

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(images and info from www.cosme.net)

Earlier this month, I posted information on SUQQU‘s Base Makeup Kit, which will be released in Japan on March 6th.

Since then, a few readers have asked me whether the kit will be available in the SUQQU counter in London’s Selfridges. According to SUQQU, the limited-edition Base Makeup Kit will be available at Selfridges from May 7th. It is priced at £60, and customers will be able to choose among the six shades of Liquid Foundation Aqua, which is included in the kit.

Please check the link above to see the contents of the Base Makeup Kit.

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(images and info from www.cosme.net)

On March 6th, SUQQU will release Base Makeup Kit, which includes four existing items from SUQQU’s base makeup range. The kit (10,500 JPY) includes:

– Liquid Foundation Aqua (full-sized)
– Makeup Base Creamy (travel-sized, 7g; please see my review here)
– Loose Powder Natural (travel-sized, 5.5g)
– Loose Powder Deep (travel-sized, 5.5g)
– original pouch

This is a good set to go for if you are interested in trying items from SUQQU’s renowned base makeup range. Also, it is nice that the kit includes both Loose Powder Natural and Deep, which are supposed to be used together (Natural for highlighting and Deep for contouring).

Also, on March 6th, SUQQU will release Pore Covering Base, which will be SUQQU’s fourth primer.

Related posts:

SUQQU Spring 2009 Collection

SUQQU Creamy Lipstick in 24

Japanese Cosmetics in the UK

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