-Est

Kao Sofina Est Holiday 2017 Makeup 1

(images from www.sofina.co.jp/est,
info from www.sofina.co.jp/est & www.biteki.com)

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Kao Sofina Est released its holiday 2017 makeup collection in Japan on November 4th. The collection includes:

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Kao Est Holiday 2016 Makeup 1

(image from www.kao.co.jp/est)
(info from www.kao.co.jp/est & www.cosme.net)

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Kao Est released its holiday 2016 makeup collection in Japan on November 5th. The collection includes:

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(continued from Part 1)

6th: SUQQU

SUQQU Holiday 2015 Makeup 4

(image from www.facebook.com/suqqu.official)

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SUQQU has been very good to its UK fans this holiday season. Besides the two 2015 Christmas Makeup Kits, the brand’s holiday 2015 makeup collection features UK exclusives as well as items from the Hankyu Umeda third anniversary collection.

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Kao Est 15th Anniversary Fall Holiday 2015 Makeup 1

(image from www.wwdjapan.com)
(info from www.kao.co.jp/est,
www.wwdjapan.com, www.cosme.net & i-voce.jp)

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Launched in 2000, Kao Est is celebrating its 15th anniversary this year. The brand will release its 15th anniversary makeup and skincare collection in Japan on September 5th. The collection includes:

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Kao Est Emotional Multiple Eyes 11 Spring 2010 Makeup 1

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Est was launched by Kao in 2000. Excluding brands from companies acquired by Kao Corporation (such as Kanebo Cosmetics Inc.), Est is currently Kao’s only department-store beauty brand in Japan. It was launched as a high-end range under Kao Sofina and it used to be sold at Sofina counters in department stores. (“Est” used to stand for “Essence of Sofina Technology”.) Since it became independent from Sofina a few years ago, it has been having its own department-store counters. (Sofina is now mainly available in drugstores and pharmacies in Japan.)

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Kao Est Holiday 2014 Makeup 1

(images & info from www.cosme.net)

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Kao Est will release its holiday 2014 makeup collection in Japan on November 15th. The collection includes:

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Kao Est Holiday 2013 Makeup 1

(image from www.kao.co.jp/est,
info from www.kao.co.jp/est & i-voce.jp)

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Kao Est released its holiday 2013 makeup collection in Japan on November 9th. The collection includes:

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Kao Est Spring 2013 Makeup 3(images/info from i-voce.jp)

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Kao Est will release its spring 2013 makeup collection in Japan on January 8th. The collection includes:

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Kao Est Fall 2011 Makeup 1(image/info from www.kao.co.jp/est)

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Kao Est will release its fall 2011 makeup collection in Japan on August 6th. The collection includes:

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Kao Est Spring Summer 2011 Base Makeup 1(images/info from i-voce.jp)

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Kao Est will release its spring/summer 2011 base makeup collection in Japan on February 26th. The collection features:

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